PVR Cinemas has entered into an exclusive tie-up with Ōma Cinema of France. The announcement was made at CinemaCon 2022 at Las Vegas on 28th April.
Ōma Cinema was created by renowned French architect Pierre Chican, who has designed some of the most cutting-edge cinemas in France over the last 30 years. Inspired by the design of the great theatres and opera houses, Ōma Cinema’s unique tiered balconies, or “pods”, enable viewers to enjoy a unique, sociable, cinema experience whilst enjoying a perfect view of the screen.
Pierre Chican, founder and president of Ōma Cinema, said, “We are excited to bring about the unique and proprietary concept of Cinema pods to India with this exclusive tie-up with PVR. Our designs ensure that each pod within an auditorium is unique and designed to perfection.”
PVR recently launched India’s first rooftop Drive-In cinema at Jio World Drive-In Bombay in association with Reliance Jio Drive-In, as well as Maison PVR, the House of PVR, a six-screen uber luxury multiplex in Bombay with three intrinsically designed concepts, exclusive colour theme in each of the three premium audis, luxe screens, viewing room for private screenings as well as expanded its luxury formats with the launch of First Director’s Cut in Haryana after the one in New Delhi.