YOU ASKED IT | 13 September, 2024

What did you think of the teaser of Alia Bhatt starrer Jigra?

– It’s a very impactful trailer. It arrests your attention and makes you want to watch the film. In other words, it serves its purpose.

Why do most of the South banners not promote their pan-India films in circuits other than the Southern ones?

– Those who are serious about the business from the rest of India, other than the Southern circuits, will invariably promote their films all over India. The others release their films pan-India but I don’t think, they expect much from the rest of India. Their attitude is: if it does business and gets money from the rest of India, great; if not, no problem. When the producers/stars of the films in question don’t take the business seriously, the people who contribute to that business cannot be expected to take them or their films seriously.         

Will Akshay Kumar strike back?

– Do you have any doubt? Of course, he will strike back. Please don’t underestimate the power of a super-successful actor-star even if time has not been favouring him for now.    Â