Why has Sitaare Zameen Par had a limited release today?
– That’s the strategy which the producers have adopted. Since SITAARE ZAMEEN PAR is not the usual masala entertainer, they want the film to first generate positive talk on social media and otherwise too. That can happen if it is released in a controlled manner in the major centres and when the city audience give the film the thumbs up. The release in the next round will be in cinemas in ‘B’ and ‘C’ class centres.
When will Sitaare Zameen Par release on an OTT platform — after how many weeks of its theatrical release, if not after eight weeks?
– The plan is to never release SITAARE ZAMEEN PAR on a digital platform.
Will Housefull 5 turn out to be a profitable venture?
– It would’ve broken even if its total net collections would’ve been Rs. 200 crore. That seems an unachievable target.