3-E | 8 June, 2019

Release Rigmarole

Is this tit for tat? After Ekta Kapoor changed the release date of her Mental Hai Kya to 26th July, Hrithik Roshan was quick to announce that he would not be getting his Super 30 on the same day. Although the release of Super 30 had been finalised for July 26 much before Ekta Kapoor decided to bring Mental Hai Kya on that date, Hrithik made it clear that he wouldn’t want another media circus around the release of his film alongside that of Kangana Ranaut’s Mental Hai Kya. Hrithik was, obviously, referring to the media coverage of his bitter battle with Kangana on personal matters many months ago. After a few weeks, Hrithik surprised the trade by announ­cing the new release date of his Super 30. Instead of post­poning the release, he had advanced it. He said, he would get the film to the cinemas on 12th July. The point to be noted is that on July 12 was slated for release Ekta Kapoor’s Jaba­riya Jodi. It was anybody’s guess that Ekta wouldn’t let her film, starring Sidharth Malhotra and Parineeti Chopra, clash with Super 30 on 12th July. So, the expected has happened. Ekta has now postponed Jabariya Jodi to 2nd August.

‘Bharat’: Several Release Records Broken

Bharat opened in India and abroad on 5th June. In India, it opened in more than 4,000 screens while in Overseas, the screen count is 1,300-plus. The break-up in India is: approximately 2,500 multiplex screens, and 1,500-plus single-screen cinemas. Abroad, this is the first Salman Khan starrer to release in the Kingdom of Saudi Arabia alongwith its premiere release. It is also the biggest ever Bollywood release in the UAE and Gulf (121 locations)! In Australia too, no Bolly­wood film has had as big a release as Bharat – 75-plus locations. Overall, it has opened in 70 countries abroad.