PVR Inox has unveiled ScreenIt — a platform available only on the PVR INOX app that redefines the way the audience experience cinema. With ScreenIt, film enthusiasts can create or join customised shows at their preferred cinemas. But that’s not all — the patrons can also turn their love for movies into rewards!
Inspired by the overwhelming success of re-releases, expanding to over 120 cinemas nationwide, ScreenIt takes the cinema experience to the next level by giving the audience the opportunity to relive cherished classics and fan favourites. This platform puts the power of curation directly into the hands of moviegoers, enabling them to choose from a diverse library of 500-plus titles and create community-driven screenings.
Users can explore the ScreenIt platform to create or join a show. They can browse through a wide selection of movies, pick their preferred cinema and time, and book their tickets. If the perfect show doesn’t exist, users can easily create one by selecting the movie, timing, and location. With a minimum of just two tickets required to create the show, users can then invite friends or join shows created by other movie enthusiasts.
Once a show is created, users can share a unique promotional link with friends, family, or communities to encourage them to join the screening. For every ticket booked through the shared link, users earn exciting rewards, making the movie experience not just enjoyable but also rewarding. For every ticket booked through one’s link — whether for a show in one’s city or any other city — one earns 2% of the ticket amount as a cash incentive. The more it is shared, the more a person has a chance of earning.