On the one hand, exhibitors are wondering whether cinema has a future, and on the other, Jio Studios earlier this week announced a slate of so many films for the theatres. Isn’t this an anomaly?
– I won’t call it an anomaly. I’d rather say, exhibitors must rejoice that their fears may be unfounded, after all. If Jio Studios has gotten full throttle into film production for the cinemas (besides content for OTT), the studio must’ve done a lot of due diligence before investing thousands of crores into a business which is quite new for it.
If South Indian language films are being released simultaneously in Hindi after dubbing them, why can’t other language films also be released likewise in Hindi on the same day as in the original language?
– Most of the other language film producers haven’t been dubbing their regional content in Hindi even after the original language films have become hits, what to talk of simultaneously releasing them in Hindi. If you recall, even in the case of South language films, they used to be dubbed in Hindi only months after the original films had released. Besides, only a few of the South films used to be dubbed in Hindi. The system of dubbing them in advance and releasing the dubbed versions simultaneously with the original language started after COVID-19 lockdowns.
How has the response of the trade been to the teaser of Pushpa 2?
– Phenomenal! Not just people in the trade but also members of the public have loved the teaser of PUSHPA 2.
