What could have made Metro… In Dino take a better start?
– More saleable names in the cast. Neither Aditya Roy Kapur nor Sara Ali Khan nor Fatima Sana Shaikh nor Pankaj Tripathi can lure the first-day audience to the cinemas. Besides them, the other four actors in the lead cast, viz. Ali Fazal, Anupam Kher, Konkona Sen Sharma and Neena Gupta are character actors. So, in the present form, it couldn’t have taken a flying start, if that’s what you mean.
Why are films opening slow nowadays and then picking up on Saturday?
– Perhaps, because people want to venture to the cinemas only after hearing the public reports. If the reports are good, collections pick up in the evening and night shows on Friday itself.
One had never heard of shows of new films being cancelled on the opening day, but we get to hear of this quite often now. Any reason why?
– Because of films being released in too many cinemas and too many shows. Since it is the age of initial business mainly, producers and distributors want to encash on the initial craze for their films rather than wait for the collections to grow because of positive word of mouth. The fear is, what if the reports are not good? That is why, producers adopt over-saturated release strategies for their films. Obviously then, show cancellations on the opening day are common.